

Ellen Lupton
The introduction picks a fight with other type books for being too pretentious and too obsessed with history. Then the book proceeds to spend roughly 100% of its pages on history. There are about five pages of actual best practices buried in the middle. The non-designer's design book covers more useful ground in a tenth of the space. The photography is genuinely beautiful, so if you want a coffee-table book about type you'll like it. If you want to learn how to set type well, skip it.